For more information, contact:Craig Fishel
Upstream Public Relations
336.723.2222
craig@upstreamprgroup.com
WINSTON-SALEM, N.C. (September 27, 2016) — On Saturday, September 17, Víos Nutrition (Víos), asked the crowd of more than 200 at its Elevation sales conference in Winston-Salem a simple question – does your shake have the Matrix? This question was the culmination of the company’s first two-day sales conference and seminar, and served as the introduction of Matrix, its new, all-natural total nutrition shake.
Víos’s Matrix is a complete, plant-based meal replacement shake with a balance of protein, complex carbohydrates, omega-3 fatty acids, natural vitamins, minerals, trace minerals, branched chain amino acids and high quality fiber. Matrix is whey-free, with no added sugar, salt, synthetic vitamins or minerals, fillers or preservatives. It is also dairy-free, gluten-free, non-GMO and is verified organic by the USDA.
Simply put, Matrix is unlike anything else on the market today.
“Víos Matrix represents the evolution of the total nutrition shake,” said Joe Land, co-founder of Víos Nutrition. “Simply put, it’s game-changing. Matrix’s combination of all-natural ingredients provide users with everything they need to perform at their best, whether as a pre- or post-workout shake, or day-to-day as a meal replacement. When we introduced this product at Elevation, our Brand Partners in attendance went through the roof, and I can’t wait for them to bring Matrix directly to our customers! It’s the perfect product introduction at the perfect time for our company.”
Matrix’s proprietary blend focuses on four key areas to help fuel the body:
- Protein: Organic Millet, Organic Quinoa, Organic Pea, Organic Pumpkin Seed
- Fiber and Carbohydrates: Organic Golden Flax Seed (micro-milled), Organic Apple Pectin, Organic Pysillium Seed, Organic Aloe Leaf
- Pre- and Probiotics: of Organic Chicory Root Inulin, Lactobacillus Acidophillus, Lactobacillus Bulgaricus, and Lactobacillus Bifidus, Organic Pineapple Bromelain enzyme and Organic Papaya enzyme Papain, Alpha and Beta Amylase (carbs), Protease (protein), Lipase (fat), Cellulase (fiber)
- Adaptagens: Organic Maca powder, Organic Ashwaganda powder, Organic Schizandra powder, Organic Rhodiola rosea powder
This powerful combination of ingredients promotes overall good health in a number of areas. Matrix’s protein blend promotes muscle strengthening and conditioning; it’s fiber and carb blend helps boost stamina energy and endurance; pre- and probiotics promote digestive health and support the body’s immune system; and its revolutionary adaptagen mix helps the body’s resistance to stress, anxiety and fatigue.
Matrix was developed and formulated by nationally renowned nutritionist, author and teacher Dr. Gordon Tessler, PhD, author of The Genesis Diet, and is marketed exclusively by the company’s highly-trained, independent Brand Partners. Through its premium entrepreneurial business system, the company provides its Brand Partners with all of the tools, support, customer care and marketing materials to be successful.
“Most people don’t realize that the majority of protein shakes on the market today are very high in protein, and very low in complex carbohydrates and fat,” said Dr. Tessler. “And believe it or not, too much protein is not good for you! To digest and utilize proteins properly, you need nutritional balance. Matrix is the first shake to accomplish that balance, combining all-natural protein with the carbs, pre- and probiotics, and adaptagens to provide the maximum impact and overall health benefit. It is truly a complete, whole food shake that will supply the nutrition of a meal without the extra calories.”
Matrix is the second product introduced by Víos Nutrition in 2016, a premium whole food, plant-based nutrition supplement company based in Winston-Salem. The company also markets and distributes PHYTE, a whole-food greens product containing powerful cereal grasses and their essential vitamins, minerals and proteins that promotes overall good health. Víos PHYTE’s proprietary green blend is rich in chlorophyll, which is vital for the synthesis and function of healthy oxygen-rich blood, boosting stamina and endurance. This blend of cereal grasses, spirulina, chlorella, and other greens contains essential enzymes and fiber that aid in digestion and help maintain healthy PH balance.
All Víos supplements contain certified organic ingredients, and are gluten-free and non GMO to deliver to your body the vital nutrients it needs – in convenient, single-serve packets.
Matrix will be available in late 2016 through the company’s Brand Partners across the country. Like Víos PHYTE, it is available in convenient, single-serve packets for people’s on-the-go-lifestyles. For more information about Víos and its products, please visit www.vioslife.com.
About Víos Nutrition
Víos Nutrition develops whole food, plant-based nutrition supplements designed to give customers more of the natural essentials their bodies need, when they need them. Based in Winston-Salem, N.C., Víos Nutrition provides the highest quality products to our customers in convenient, single-serve packets to give them the healthy nutrition they need, when they need it. Marketed and sold exclusively through the company’s independent Brand Partners, Víos Nutrition products contain certified organic ingredients, and are gluten-free and non GMO. For more information, please visit www.vioslife.com.
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