Onlooker Live moves fan access closer by allowing athletes and celebrities to interact with their followers with safe, private mobile video chat.
Fans crave as much personal knowledge and intimate contact with their favourite stars as possible. Line ups for autographs or celebrity sightings are common and fans appreciate when a celebrity stops to interact with them. However, this close, personal access is rare and often times not safe for a celebrity to do without careful planning. Onlooker Live allows the ultimate in fan engagement from your personal mobile device but keeps the celebrity safe and protects his or her personal contact information. The athlete or celebrity decides when they are available to chat, sets up as free or with a fee then shares availability on all social networks. Any user can then request video chat and gets notified as soon as the celebrity is ready to go live. The platform keeps a small transaction fee with the majority going to the athlete or celebrity star.
“Professional athletes and other celebrities now have a novel way to interact with their large social media following.” says Darren Burke, Onlooker Live CEO. “I think they appreciate that we give them an opportunity to interact safely but closely with their fan base and to raise funds for charity or their own brand interests with our platform.”
The release of the Onlooker Live app is a first of its kind in the market, where others are scrambling quickly to create digital, mobile products to help influencers monetize social engagement. Athletes, celebrities, media agencies and venture groups have expressed unprecedented interest in the early traction demonstrated during the stealth testing performed by the experienced marketing and development team at Onlooker Live.
“It’s nice to have NBA, NFL, NHL and MLB super stars rave about our product at this early stage”, says Chad Lindsay from the Onlooker Live urban loft. “Our product development team is made up of all star programmers and designers similar in many ways to the athletes and celebrities we built Onlooker Live for.”