Discover Your Passion in Five Useful College Majors for Women Entrepreneurs

imagesOperating a prosperous small company is definitely an aspiration for several young women. Most entrepreneurs fulfill this ambition after they immediately discover their niche while earning their college degree and take pleasure in the advantages of owning a company they adore. For a few others, the small business prosperity picture may feel miles away.

The distinction between dreams and real-life is within the education selections that potential small business entrepreneurs come up with while in school and within the college majors that women seek.

Strive for something unconventional, step out against the masses,and discover your interests and your obsessions. 

Previous to launching any sort of enterprise, women must start with a perspective; ponder on places they want to be several years later; and consider what solutions they intend to deliver to the general public and to their communities. Likewise, women should consider the academic diploma that is going to give them the skill-sets to launch their venture.

Necessity and quantity principles imply that when a lot of folks start the identical small business, it gets significantly tough to be competitive. That’s why women business owners really should study programs that other women usually do not take on.

Identifying Your Domain Through Learning Business Fundamentals

In addition to discovering passions and interests, women also need to seek a major of study that complements small businesses. The bottom-line is, “the degree entrepreneurs go for really should match both their inner-strengths and also deliver resources to enable them to participate in business sectors.” Women can find schools that offer such tools by visiting education search engines like Degree Jungle.

Have a look at Forbes Woman’s five, most-popular college and university majors for small business owners and find out if your passion sits within one of them.

Statistics:  Every small company deals with information. A statistics major will definitely assist women in moving numbers around to the extent that they can create more suitable long-term decisions. Stat majors can effortlessly analyze data in valuable approaches and deliver mathematical justifications for activities such as launching products, employing additional men and women and applying strategies. It really is favorable for women business owners to have solid information at their fingertips, data they can easily safeguard and study for future operations.

Computer Information Systems: Technology impacts almost every facet of business, and the expense of hiring virtual CIO solutions can be costly. Problem solving is certainly a typical quality between CIS grads; this major includes an extraordinary assortment of talents. Social media networking, search engine marketing and desktop management, each useful skill-sets any type of business could profit from.

Communications: Every small business entrepreneur really should have the ability to communicate naturally. Communication studies connect to the methods humans interact with each other, and so certainly, the communications major receives an understanding of spoken and nonverbal messaging, useful assets when it comes to taking care of clients and staff members, and society.

Financial Planning and Management: Finance is definitely the center of enterprise, and without it, absolutely no establishment can stay alive. This is certainly the reason why supervision of money sources is vital and the reason why entrepreneurs must know the ins-and-outs of money management. The financial management major educates women in the best ways to assess their company’s economic performance through forecasting, profile managing, money control, global money management, and investment risk management.

Economics: This particular major offers women broad views of the functions of quality, expense and price. These concepts are required to learn small business economics, which helps women become more competitive with other entrepreneurs throughout market arenas.


About the author: Geoffrey Harrison is an experienced education writer specializing in career path guidance and scholarship acquisition. A frequent contributor to education resource site DegreeJungle, Geoffrey enjoys spending time with his family at their home in Madison, Wisconsin.

Tips to Start Your Own Lead Generation Business

lead-generation-services2If you’ve generated leads for your own business then you should know the importance of it. The secret to making any business successful is potential customers. People who are interested in buying your products or services. The more number of prospects or potential buyers you have, the higher the chance of them converting into paying customers for your business.

However, the fact remains that finding these potential customers is not easy. Why? Because it can be time consuming and really challenging, especially when you don’t have any real world experience doing it. So what’s the solution?

For many businesses it’s buying a list of contacts or people who have already showed/expressed interest in similar services/products. These lists are usually supplied by lead generation companies, making the “lead generation” business model really viable. It’s a business that you can start too and have great returns.

There are many niches out there that could benefit from your lead generation service. For example, realtors are almost always looking for fresh leads because they want to people who are interested in buying property so that they can sell to them. The more leads they have, the more sales they can close in. So most of the time they are willing to pay for quality leads.

Now when it comes to the lead generation business, you don’t have to limit yourself. You can go generate leads for international clients too. You could partner up with someone from another country, and have your business grow further. For example, let’s say you decide to expand your lead generation business to the Caribbean in the “education” niche. Along with other universities here, you’ll find many medical schools in the Caribbean that want fresh leads and are ready to pay a high amount for each valid lead. Your company can help them generate the leads they want. This just goes on to show that you are not restricted by geographical boundaries with this business. And it’s a

business that will never go out of fashion because there’s always a demand for good, targeted leads.

In the following article we discuss a few tips as to how you can go about starting your own lead generation business and succeed with it…

1. Decide On Your Niche Market

This is one of the most important steps of all because if you fail to choose the right market then success will be difficult in the long run. Go for an area that you are familiar with for running your first lead generation campaign. See to it that the market utilizes leads and that it’s it not overtly competitive, or else the price per lead that you receive will be low.

2. Set up a Professional Website

By creating a website that looks and feels professional you will make it easy for yourself to generate quality leads. You should aim at writing great content that makes your site attractive and encourages your visitors to come back for more. You also need to have an online request form that the visitors can use to request more feedback/information about the products in the niche that you’ve chosen. But don’t just stop there – make sure you also encourage your visitors to sign up for your ezine/newsletter. Offer freebies to make the offer more enticing and to capture more leads. However, don’t sell your lists before you pre qualify them.

3. Promote Your Website the Right Way

When it comes to promoting your website, don’t rely on outdated or spammy methods. Your aim here is to generate quality traffic so that you will get quality leads. While it’s okay to use social media websites such as Twitter and Facebook, your main aim with them should be to build relationships. Put quality time into creating quality content so that when you promote your site, half of your job is done.

4. Offer Leads at Competitive Price

Look into your competition, and see to it that you’re offering your leads at the right price. If possible, you should try and undercut your competition when it comes to price. Try go beyond them when it comes to service and do justice to the price that you’re offering. In short, you should focus in making a commitment to your customers that nobody else is offering and stick to it.

Five Things about Best Practices That Every Entrepreneur Should Know

entrepreneurship-arab-spring-1024x1024Organizing the administration of your company according to best practices that you have determined through research and through experience is the best way to create efficiency and scalability of operations. Once you have a written and dogmatic way of performing certain tasks, you can focus more of your mental resources and manpower on other aspects of your business. This is the way in which your business can expand while still maintaining the quality and consistency that it had when you had more direct control of all operations.

However, there are a few things about best practices that are a often misunderstood by business owners. Below are a few things that every entrepreneur should know about standardizing and codifying their operations.

Essential Knowledge for Building Best Practices

  1. Best practices may differ within the same industry. Although you can take a few obvious fundamentals from your competitors, you should not fall into the trap of becoming another industry clone; think of your unique best practices as a competitive advantage. No matter what, you will always have a slightly different niche from all of your competitors, and your customer base will be a little different. As such, you will have to organize your company in a slightly different way. Many best practices can be found through research on your competitors and case studies. However, you’ll still need to find unique business solutions for your company through trial and error.
  2. Practices should always adhere to basic business protocol. There are some basic rules of business that should never be broken, such as quick response to angry customers, streamlined administration and a good supply chain. Your most basic training documents are created to help maintain those standards. Basic protocol in all businesses stretches across industry, genre and company.
  3. Standardizing practices may require some internal change. If you need to change personnel in order to get your best practices fully incorporated into your company, you cannot be afraid to show them the door. Training programs can help some team members reach minimum standards, but there has to be a limit on the amount of resources that you will spend on people who simply cannot get the job done. Make it known across the organization that your new practices will the bare minimum, and that people should know exactly where they stand if they cannot learn their role in the company under these new standards.
  4. Standards are only as good as the people delegated to implement them. The only way that best practices on paper will actually translate to the real world is if they’re being maintained by middle and lower management. It can be hard to make that transition from having your fingers in everything to delegating essential operations to individuals you trust, but that’s what needs to happen as your small business begins to scale upward. Find competent people who understand your vision for the company and who will make smart decisions to implement best practices on the ground.
  5. You’ll constantly be revising your best practice documents. Best practices will always be subject to the environment that you are in, which is constantly changing with the market and the size of your organization. Watch your competitors, watch your own analytics and keep a sharp eye out for new technologies that could be game-changing in the way that they affect the way you do business. You need to be sure that you’re regularly updating best practices with feedback from the grassroots level of your company and from customers.

Author bio: Mike Russell is an author, entrepreneur and consultant working for, where you can learn about melding sound business principles with philanthropic goals to make money and fuel your favorite charitable causes at the same time.